TULU Presents Ltd, also known as The Underground Link Up (shortened to TULU) allows independent artists to connect, create and collaborate with industry professionals, creatives, brands and fans all under one roof.
The Underground Link Up is made up of two core components; the online digital service provider and networking platform and the physical creative hub located in Warwickshire. The virtual platform is compiled of artist profiles, networking groups, tiered virtual management services and a resource hub.
The physical creative hub hosts a recording studio and photography and videography suite, in addition to live events post COVID restrictions.
The Underground Link Up offers a unique and easy to use virtual networking platform and physical creative hub for independent artists. The website and app play host to the virtual side of TULU; the artist profiles and full range of services with an easy to use design. The physical space; TULU The Unit boasts a recording studio, photography and videography suite and podcast recording facilities.
TULU is jointly run by Georgie (Gee) Grimsey and Ishia (Vince) McKenley. Gee originally curated the idea of a ‘modelling agency style network for underground artists’ whilst at university and simultaneously ran the first TULU Presents event in May 2017. Connecting with Ishia in October 2018 allowed them to combine plans and create the business model which has been implemented over the previous two and a half years.
Since then the two have been on a mission to open up doors and create new opportunities for independent musicians.